  Anatomy of a great recruitment webpageLast week my colleague Kristophe emailed me this recruitment page for 6Wunderkinder, a Berlin based company, and said: “just look at this, this is wonderfully done. How elegant, smart and how very communicative”. I agree. The moment I saw this, it reminded me of how simple and powerful online recruitment can be in just one page. So let me summerize what I like about this approach. 
Why graphic design is not artI know this is slightly off topic on our company blog, but after more than 2 years in advertising and working with graphic designers and art directors on a daily basis, and learning more about it through the internet, I have just heard too many people – not my colleagues, for the record – claim that graphic design is art. And I beg to disagree.
A great story always worksForget all you heard about short attention spans and speed. A great story that is well told always works and will be shared.
A (late) question for Twitter: what are ‘promoted’ tweets about?Promotional tweets? ‘Ordinary’ advertising on Twitter? What are traditional marketing ploys doing on the Twitter homepage?
So funny. So true. Dilbert on social media.Right. So here I am, writing post after post about how social media might work in a business environment. And then Dilbert comes along and catches the essence in a 3 frames.
It’s the network, stupidI’m always a bit surprised when I talk enthousiastically about Twitter and social networks, when someone responds to me by saying: “Yeah, I’ve done that and it’s just a waste of my time.”
Stats: b2b highly engaged in social mediaThough the numbers in this report focus on North-America, they still are relevant. Because they make you think twice. Especially when you thought b2b and social media somehow were not made for each other, or social media really was a b2c thing.
5 reasons why companies do not recruit on FacebookFew companies in Belgium are on Facebook for recruitment. Why? These are 5 reasons we hear most often. Along with our answers.
5 reasons why companies recruit on FacebookFacebook announced reaching more than 3.500.000 users in Belgium a while ago. Now there is a number you cannot deny anymore. But does it contain potential for recruiters?
What you can learn from Eurocontrol on Twitter#ashtag #brilliant Wow, Eurocontrol really understands Twitter. While that volcano on Iceland with its unpronouncable name (despite my short course in Icelandic) disrupted air traffic over Europe, I have come to admire the way Eurocontrol – The European Organisation for the Safety of Air Navigation –
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