november, 2009

Why a good story always works

Yes, we’re in the 21st century, it is an online video and it contains some pretty hi-tech material, but the main reasons why this movie works so well are old, very old. Centuries, ages old, to be more precise. It’s a story, and a pretty good

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E3 meets @ BBC for B2B creativity

E3 Big Idea meeting @ BBC There’s nothing like the creative boost you get from meeting colleagues from other agencies. Last Thursday and Friday 5 agencies from the E3 network came over for a 2-dag workshop on creativity and The Big Idea: we had people from

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